EA canceled a great MMO of Harry Potter for not trusting the success of the franchise

We are finishing 2021, and today no one would occur to him to say that Harry Potter is not a successful franchise. The saga based on the novels of J.K. Rowling has not only triumphed in literature and cinema, but also produces great benefits with musicals, parks, merchandising and, how not, video games, where some titles, especially for mobile, are generating millions of euros.

Well, it seems that this success was something that could not see Electronic Arts in the past. Kim Salver, former Marketing Director of EA of the year 2000 to 2003, has secured in an interview with the Streamer The Real Brandon that during that time I canceled an MMO game that they had between hands.

Among the reasons, it is highlighted that the company did not trust the viability of the brand, a clear error if we serve how it has been developed in the years to come. I was involved in an MMO for Harry Potter, says Salver. We did all the documentation and elaborate a beta version ; We combined an online and offline experience and even sent things to children, as prizes or objects.

Once we had prepared everything, I was very confident with the success of the project, she continues. But it was canceled because, in the absence of a better explanation, EA was going through changes at that time and simply did not believe enough that that IP was prosperous beyond a year or two.

Fortunately, the next Great Game of Harry Potter is nearby. We talked about LEGACY Hogwarts, an action RPG in a particular open world that aims to be released in 2022. About Him, We still do little, but the title of Avalanche has already been seen in a trailer of presentation, and from the study They have promised that, although it does not have a concrete date set, the wait will be worth it.